Our Service Philosophy

An Inside Look at Our Customer Service Centers

At Blue Cross and Blue Shield, we understand that our role is more than handling insurance claims. Our philosophy is to serve as a resource that provides members with all the information and support they need to get the most from their benefit plans and to be as healthy as possible. We work to offer a customized, personalized member experience.

Our number one goal is to build relationships with members so that we can become trusted advisors whenever they need assistance in understanding their health care options.

This member-centric philosophy is evident in how our service centers are organized and how we measure our success.

Take Our Video Tours!
We invite you to learn how our service philosophy is put into action every day and then take a tour of one of our customer service centers.